sunday, october 28, 2018
Assessing satisfaction: what new tools are available?

In a society where almost everything is on display, measuring customer satisfaction has become an essential part of corporate strategy.
Previously confined to secrecy, consumers now have the opportunity to share their opinions with just a few clicks. The culture of ratings and reviews is now fully integrated into the corporate world. From Glassdoor to Airbnb to Uber, everything is now notable on different platforms.
To study customer issues in depth, it can be useful to call on the services of a feedback management company, so as to be fully conversant with the new tools for measuring customer satisfaction.
New tools for measuring customer satisfaction
Digital technology has revolutionized access to information for both customers and companies. For an ad hoc study or other form of customer satisfaction measurement, a number of tools are available:
- classic email, inexpensive depending on the platform and with the possibility of sending to a large database
- SMS, a tool with an excellent open rate
- The point-of-sale touch terminal, for an experience at the point of purchase
- On your website or by customized application.
- On specialized note sites
Today, integratingcustomer feedback into a satisfaction survey question system is essential for every company. Digital tools make it easy to streamline the flow of information.
SatisFactory, your feedback management company
Now imagine a platform that combines all your customer feedback sources for optimal monitoring of results. SatisFactory, your professional feedback management solution provider, offers you tools for measuring customer satisfaction across a wide range of channels. Find out more about our online survey software, fully customized according to the distribution method you prefer and the indicators you wish to highlight.
The main advantage of SatisFactory is that it connects your feedback ecosystem to provide you with comprehensive reports. From Facebook to Trello, from SurveyMonkey to Selligent, we connect all your feedback sources. A customer satisfaction measurement project can be the first step in a new direction for your company.
If you have any questions about our customer satisfaction measurement system, don't hesitate to contact us now and request a demo tailored to your business.