November 2015 news

Representativeness and significance of analyses

You regularly hear the terms "representative samples" and "significant results". However, when you analyze your results, these concepts seem abstract. In this post, we offer a reminder of these two statistical concepts, to help you interpret and make the best use of your results.

Improve your survey return rates with Responsive Design

In order to improve the return rate of online surveys, optimizing the display of emailings and questionnaires according to the target audience's connection mode is a real concern for companies...

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SatisFactory's new AI-based semantic analysis model

SatisFactory reaches a new milestone! Discover the new semantic analysis model, powered by Gemini artificial intelligence technology.

Friday, December 19, 2025

Analysis

10 marketing opportunities to develop with your customer feedback

Customer satisfaction is at the heart of every successful business. However, collecting and analyzing customer feedback is not only a means of improving the customer experience, it also represents a goldmine for the marketing department.

Wednesday, October 15, 2025

Feedback Management

Listening to the voice of the customer: The art of understanding, satisfying and convincing

Talking about listening to customers may seem, at first glance, like an attempt to penetrate the secrets that customers whisper about a brand in their absence. But it's not!

Customer listening, or more precisely listening to the voice of the customer, is above all a process of openness, a space where customers can freely share their experiences, both positive and negative.

Friday, September 12, 2025

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