Monday, September 29, 2014
Workshop: The benefits of a Customer Centric policy on online reputation

invite you to a breakfast workshop on Thursday, October 23:
The benefits of a Customer Centric policy on online reputation
Find out how the Pierre & Vacances Center Parcs group, thanks to a quality approach at the heart of its global strategy, is increasing its customer acquisition on the web.
With the number of reviews on online review sites increasing 4-fold, the group's quality and e-reputation managers will explain how online reviews are managed, and answer the following questions:
- What impact does a continuous satisfaction improvement program have on e-reputation?
- How do you measure the ROI of a customer-centric strategy?
- How do you mobilize employees and drive results internally?
This workshop will provide an opportunity to exchange best practices on e-reputation and online reviews, and is therefore open to employees of companies in all sectors.
With testimonials from :
- Delphine Baumont - Pierre & Vacances Quality and Customer Satisfaction Manager - Pierre & Vacances Center Parcs Group
- Mariska Elders - Reputation Project Manager Pierre & Vacances - Groupe Pierre & Vacances Center Parcs
- Marion Rudloff - Manager, Review Services - TripAdvisor
Program
- 9h-9h30: Welcome and breakfast
- 9:30-10:30: Guest presentations and testimonials
- 10:30-11:30: Q&A session and second break
We look forward to welcoming you to the salons of the Hôtel Napoléon***** - just a stone's throw from the Arc de Triomphe in Paris.